Joydrop - Red Deer

The Joydrop journey begins with one woman’s quest to share other women’s stories. Shashi Behl has always adored jewelry, but was also fascinated by the creators behind the scenes. She is inspired by the passion that goes into every piece - pieces which are part of a much bigger, beautiful puzzle. For Shashi, life and business are about simple pleasures. Good margaritas. Really good friends. An epic mountain hike when the clouds are just right. Lime popsicles. Her husbands’ belly laugh. Her son's deadpan humour. And a gift that makes a friend gush. It’s that easy. They are simple things that mean everything. A passionate entrepreneur and strong advocate for women in business, Shashi has founded and partnered with various women lead businesses before opening the doors of Joydrop. When she’s not sourcing the world for the best products and stories, Shashi enjoys travelling with her family, road biking, practicing yoga, reading and hearing about other peoples’ stories.