After scouring Edmonton and literally trying on at least 100 wedding dresses my mom and I went to The Bridal House. We had a VERY long wait...close to 2 hours, but then again we went on a Saturday morning (I don't recommend this). Having tried on so many dresses we had an idea already of what we liked and what we didn't so when we finally got to see a consultant we explained our tastes and the second dress she brought me to try on was "the one". Fittings were great. The final product was amazing. The price was even reasonable. I was a little dismayed at how much alterations cost though. As an added bonus they let me choose a veil as part of their promotion. I would definitely recommend this business, as long as you make an appointment ahead of time, don't go on a Saturday, AND have a really good idea of what you want. The consultants really don't have all day to spend with you.