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Ethos Bridal Group

908-17th Ave SW, Davenish, Calgary, AB
12 reviews
Claim this business Last updated: Over a year ago
Listed in: Bridal Shops
About Ethos Bridal Group

Somewhere between fantacy and reality, past and future; and of course, your wedding gown should reflect the romance and splendor of your most special day. You'll find one gown which captures the magic Go to full description...

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Ethos Bridal Group, Calgary Reviews (12)

3.8
12 reviews
5 Star
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By Umber Mite on May 13, 2016
Guest Review
After a terrible experience at another bridal shop we asked if Ethos would be willing to price match two bridesmaid dresses for us. They did so without a problem. I would definitely recommend his store.
By Michelle on Aug 14, 2014
Verified by Email
Today I had the most amazing experience, finding my wedding dress at ethos bridal shop on 17th ave Calgary! Thank ladies for being so amazing and finding me the perfect dress. Even tho it almost made the whole store cry! Thank you thank you thank you! As well as, you bet you will get your photos of me in my dress on my Harley on my big day! I could not be happier!! Thank you ladies again! :). The reaction Jackie had when she walked around the corner and seen me in this dress was price less! That was enough to say it ALL! I can't wait to see all you ladies in a few months.:)
Yours truly,
Michelle Lacroix
p.s. All I have to you ladies that have unpleasant things to say about your experience at this bridal shop is... More then likely the only thing unpleasant about your dress shopping experience was YOU and YOUR bad attitudes!' and by far not the ladies in this shop! I highly recommend this store to and bride to be!
By Burgundy Bobcat on Sep 14, 2013
Guest Review
I came in freaking out because my date was pushed forward. The ladies here made sure that I made it through my situation and still got the dress of my dreams! Great job and Great customer service, couldn't ask for anything more!
By sarahmed1 on Aug 02, 2013
Verified by Email
I came in here in a panic, my entire time frame was changed and I was running out of time. I am so grateful I walked into Ethos. The ladies here totally saved the day and I still managed to get the dress of my dreams. I don't know how I could thank you guys enough.
By mahi858 on Jul 10, 2013
Verified by Email
My consultant knew exactly what I wanted and did exactly what I said. She knew when I didn't like a dress and she never hesitated to help me voice my opinion. After trying on a few dresses, she told my mom she had a perfect one in mind. She pulled it and told my mom "This is the one." I tried it on and it was and everyone knew it. I am LDS and therefore required modesty for my wedding gown. She immediately helped me with alteration ideas and began grabbing jackets so I could visualize. I had to ask every other store to bring me a jacket and she did it without being asked. Out of looking in Lethbridge and Calgary, they had the best selection of dresses. All the other consultants kept peaking over at me. I felt very comfortable there. The manager/owner kept checking up on all her brides to make sure everything was going well. I am definitely going to recommend all my friends to go there! I definitely felt like a priority there and it completed the way I envisioned dress shopping to be.
By DorisSteward on Jun 27, 2013
Verified by Email
The staff at Ethos's were wonderful! They were so helpful with everything and made finding THE dress easy! Also, they are very skilled at alterations and the dress was perfect!
By Crimson Terrier on May 10, 2013
Guest Review
I am graduating this year (2013) and happened to buy my grad dress here in January. The lady I dealt with at the time was actually very sweet, genuine and was very honest with the dresses I was trying on. She, despite previous reviews of the shop, was quite helpful and insistent. I purchased the dress a couple days later, and luckily was able to pick up the floor model for myself, as it was still new to the floor and in absolute perfect shape!
Now, purchasing it, they had misplaced the Modesty panel (behind the corset tied back) and were to call me back with when they had found it. They also told me that if I needed any alterations, to come back in early April.
From January to April, I never received a call regarding the back piece. Concerned, I finally went in at the beginning of April asking about it, and dealt with the manager. After about a fifteen minute wait , the lady dismissed me and said that they would call me within the next three days letting me know whether they could find the modesty piece with further searching, or if not, call the designer and order one. I went back in a week later, of course after not receiving a call, and the manager (after a long wait, once again) told me that they had ordered one and would call me when the store got it in with the next shipment.
About a week and a half later, my mom told me to go in to double check. Unfortunately, I am quite busy with sport teams and work, and asked her to go in in my place. She went in, and was told that there was actually no record of a call or an order being placed and that if they would not be able to get it in, that I would need to bring in the dress so they could match the fabric and make one for me. Still my mother has not received a call. My grad is in less than THREE weeks.

My best friend bought her grad dress at Alfred and Young, and actually found out that the lady who originally helped me with my grad dress was working there. Understandable considering the dishonesty and horrible treatment that can only be expected from Ethos.
She has been treated like a princess (after all, is this not the only time before you are treated like a queen? -- ie. your wedding day) and they have been bending over backwards to make sure that her dress is absolutely perfect for her graduation day.
I definitely cannot say the same about Ethos, and I am extremely unimpressed.
By Bistre Wombat on Nov 03, 2012
Guest Review
I called and booked an appointment at Ethos to go and try on some wedding gowns. After I made the appointment I went online and looked at some reviews. I was a bit nervous to go there, as all the reviews I read were bad. When I arrived at Ethos on a snowy Saturday morning with my mom, sister-in-law and maid of honor we were introduced to Jane, and was told she would be helping us. She asked what my budget was, and found some dresses for me to try on. The first dress I tried on was gorgeous and I fell in love with it, (I bought it off the rack). Jane was amazing to deal with, very personable and friendly. My experience at Ethos was a great one.
By junebride12 on Sep 11, 2011
Verified by Email
My experience at Ethos was okay. The consultant lost interest pretty quick and seemed to think I should have picked one of the first few dresses that she showed me. The consultant couldn't find an appropriate veil to go with my dress, so I found it myself at Ethos. In the end I wound up buying from them but it was definitely not a fun or special experience. I am surprised by all of the positive comments on here as many of my friends have been there looking for their wedding dresses and all had negative experiences with the staff.
By babylove on Feb 07, 2011
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The older female consultant assisted me. She was extremely pushy and and rude. She tried to make me buy a dress I didn't like and told me I looked "thick" in one of the dresses I tried on. Great for the self esteem, especially since I had just had a baby 2 months prior.
By nach on Feb 06, 2010
Verified by Email
All I have seen are negative comments and feedback for Ethos in Calgary. I can tell you that all I had was wonderful service especially with (Kathy and Val)and all the other Ladies that work there. I ended up getting pregnant after I bought my first dress and had to return it. They helped me pick one out so that my growing belly would still fit into it at the time of the wedding!
Thanks again Val and Kathy!
By Cardinal Peacock on Jan 02, 2008
Guest Review
I had ordered 3 bridesmaid dresses in October . I discussed the situation with them that I am going away to Jamaica for my wedding and that I need a rush on this order. Nope, sure did not happen. I am now 17 days away from my wedding date and I have no bridesmaid dresses.Not impressed. Especially when I was the one that was worried that they would not make it in time and the reassured me that I had lots of time. Thanks for nothing.
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Somewhere between fantacy and reality, past and future; and of course, your wedding gown should reflect the romance and splendor of your most special day. You'll find one gown which captures the magic. At each of our locations we offer a wide selection of bridal and bridesmaids fashions, from casual to couture.
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403-245-4188
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